Using a Marketing Approach in Lieu of Traditional Sourcing – New York Life

Log in to the SIG Community
Linkedin Twitter Youtube Facebook

Using a Marketing Approach in Lieu of Traditional Sourcing – New York Life

The SIG Resource Center is moving to The SIG Community. If you are a SIG Member, or enrolled in SIG University, and don’t have access yet, you can do so here. Already have access? Log in and visit the new SIG Resource Center.

When you are faced with a project that has a totally unrealistic timeline, a Scope of Work that lacks definition, or an infrequently sourced service industry what do you do?

Debbie Bronzo, SIG Advisory Board Member and Vice President of Strategic Sourcing for New York Life will share her experiences using a slightly unorthodox approach to accomplish the same goals as more traditional sourcing.

Contributors:
Categories:
SRC Type: , ,

Please log in to download the document.

Please log in to view the video.