The Increasing Role of Bring Your Own Device (BYOD) in CXM – Trends, Challenges, and Opportunities

The Increasing Role of Bring Your Own Device (BYOD) in CXM – Trends, Challenges, and Opportunities

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More and more employees are accessing corporate data through their personal handheld devices or laptops outside the corporate network. Bring Your Own Device (BYOD) is an operating model in which employees bring their personal devices, such as laptops, desktops, or tablets, to work and can access corporate data anytime, anywhere. 

Companies that have implemented BYOD policies allow their employees to work on their own devices instead of using devices that the company owns and manages. The BYOD model offers several benefits, but industry leaders continue to remain skeptical due to data privacy and information security concerns. In this viewpoint, we examine the dynamics of the BYOD model and recommend how enterprises can partner with providers to generate value from this model.

 

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