Providing Procurement Support to Marketing

The SIG Resource Center is moving to The SIG Community. If you are a SIG Member, or enrolled in SIG University, and don’t have access yet, you can do so here. Already have access? Log in and visit the new SIG Resource Center.

This presentation includes: Challenges of buying goods and services for MKT; Impact of being involved during different procurement stages; Main steps to acquire MKT goods and services; Supplier performance management; Recommendations