Market Analysis Overview - Purpose, Objective and Outline - SIG

Market Analysis Overview – Purpose, Objective and Outline

The SIG Resource Center is moving to The SIG Community. If you are a SIG Member, or enrolled in SIG University, and don’t have access yet, you can do so here. Already have access? Log in and visit the new SIG Resource Center.

This presentation outlines the purpose and objectives, including a simple framework, for conducting a market analysis.