Want to see how leading companies are transforming procurement to drive real business value?
At Sirva, the global leader in relocation and moving services, procurement took center stage in a bold initiative to modernize operations worldwide. But this wasn’t just about automatingworkflows. It was about laying the foundation for a future where procurement doesn’t just support the business – it orchestrates it.
Join Mark Cooledge, Director of Global Supply Chain at Sirva, for a behind-the-scenes look at their Source-to-Pay (S2P) transformation journey: the challenges, the breakthroughs, and the real-world decisions that shaped their path.
In this session, you’ll explore:
• How Sirva reshaped procurement across a complex, global footprint
• The playbook for building agility, control, and strategic impact within your organization
• Early steps organizations can take today to prepare for intelligent, autonomous procurement using AI Agents
We’ll also explore how emerging approaches, like agentic AI, are shifting expectations, not years from now, but in the steps organizations are taking today.
Whether you’re planning your own procurement transformation or looking to move beyond simple digitization, this webinar will offer actionable takeaways and a first-hand look at what success looks like in the real world.
See how Sirva did it and discover how your company can too.
Speakers:
Mark Cooledge, Director Global Supply Chain, Sirva
Experienced Supply Chain professional with a demonstrated history of working in the relocation industry. Strong technical, program and project management professional skilled in cognitive procurement, negotiation, intercultural communication, operations management, supplier lifecycle management and an exceptional flair for the creative.
Mark joined Sirva in 2000 and has a background in global operations, intercultural training services, account management and supply chain. He currently leads Sirva’s 3rd party sourcing, contracting, risk & compliance, diversity and environmental initiatives as well as administers Sirva’s supply chain technology platform.
Originally from Phoenix, Mark has spent the last 15+ years in Texas and now considers himself a proud Texan. Mark has a master’s degree in East Asian Languages & Cultures with a concentration in Chinese studies.
Sean Norton is a transformational customer-facing leader with a distinguished track record of building and scaling high-performing global organizations across Professional Services, Customer Success, and Partner ecosystems in high-growth SaaS environments. With a strong focus on AI-powered procurement and enterprise automation platforms, Sean has helped organizations unlock measurable value by aligning customer outcomes with next-gen digital capabilities. Known for his people-first leadership and operational rigor, he has consistently driven cultural and commercial turnarounds – elevating underperforming teams, boosting Net Revenue Retention, and delivering sustainable top-line and margin growth. From leading global delivery across continents to rescuing distressed customer success functions and building scalable partner delivery models, Sean blends deep domain expertise with strategic vision, making him a trusted leader for companies navigating digital transformation, complexity, and change.
