Public Relations Agency Spend & Best Practices

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Public Relations Agency Spend & Best Practices

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A summary of responses received for this Peer2Peer inquiry is available below.

Background:

I am interested to find out what level of transparency other clients expect from their PR agencies

Inquiry:

Please indicate with a “Y” if you collect this information from your PR agency

  1. Person
  2. Agency title
  3. Role Description

  4. Average number of years experience for this type of role

  5. Average salary bracket for this type of role
  6. overhead %
  7. Profit Margin %
  8. Total (salary plus overhead and PM)
  9. Billable hours per year
  10. % of time on the account

  11. Hourly rate

Additional Resources

Download the Pricing Sheet template for this category.

Summary of Responses

Contributors:
Categories:
SRC Type: ,

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